Brand Kit

The Moms Bee Hive look & feel

Warm, friendly, and easy to read. Use these marks, colors, and components exactly as shown so every touchpoint feels like the same welcoming hive.

Logo suite

Variants & tones

Horizontal

Moms Bee HiveLocal Family Finds

Stacked

Moms Bee HiveLocal Family Finds

Icon (bee)

Mono

Moms Bee HiveLocal Family Finds

On dark

Moms Bee HiveLocal Family Finds

On honey

Moms Bee HiveLocal Family Finds

Color palette

The hive eight

Honey Gold
#D4A574
Butter Yellow
#F6D878
Soft Cream
#F5E6D3
Alpine Oat
#EDE3D0
Warm Coral
#E8B4A8
Dill Green
#7E9B72
Deep Brown
#3D2817
Cocoa Brown
#7A6048

Typography

Fraunces & Nunito

Headings — Fraunces (serif)

Aa Bb Cc

Find family fun near you.

Body — Nunito (sans-serif)

Aa Bb Cc

Activities, classes, events & deals, all in one friendly hive.

Iconography

BrandIcon set

activitiesactivities
partyparty
dealsdeals
sensoryPlaysensoryPlay
classesclasses
eventsevents
vendorsvendors
bounceHousebounceHouse
photographyphotography
balloonballoon
cakecake
facePaintfacePaint
parksparks
swimmingswimming
musicmusic
storytimestorytime
craftscrafts
favoritesfavorites

Vendor trust marks

FeaturedBadge variations

FEATURED ONMoms Bee Hivecircle (honey)
LOVED BYLOCAL FAMILIESloved (coral)
FEATURED ONMoms Bee Hivedill (green)
FEATURED ONMoms Bee Hivetag (brown outline)
Featured on Moms Bee Hivepill

Printable & share assets

Download SVG

App Icon

App Icon

1024px rounded tile — iOS / Android / PWA

Vendor Badge

Vendor Badge

“Featured on” honey seal

Window Sticker

Window Sticker

“Loved by local families” seal

Flyer

Flyer

A-size printable, “Find family fun near you”

Instagram Story

Instagram Story

9:16 vendor recruitment story

Business Card

Business Card

3.5 × 2 in, “Thank you from the hive!”

Usage

Do & Don't

Do

  • Use the warm brand colors from the palette above.
  • Pair the logo with natural, bright, friendly photos.
  • Keep layouts clean, uncluttered, and easy to read.
  • Give the logo room to breathe with clear space around it.
  • Use the mono or on-dark tone when contrast calls for it.

Don't

  • Place the logo on busy or dark backgrounds (use a tone instead).
  • Recolor the logo or swap in off-brand colors.
  • Stretch, squish, rotate, or add effects to the marks.
  • Crowd the logo with text or graphics touching it.
  • Use low-contrast color combos that are hard to read.